Coaching | Mouna Boujmal

COACHING FOR SOCIAL IMPACT LEADERS

Clarity when the work gets heavy.

I help leaders in NGOs, social enterprises, and public institutions, make better decisions, lead more sustainably, and stay in the work they chose, without it costing them everything.

You're carrying a lot. The decisions are real, the stakes are high, and the mission matters. There's rarely anyone whose job it is to hold space for you.

I've been in that role. I know what it costs to carry the mission without anyone carrying you.

Coaching is where you get to put it down for a moment, and figure out how to pick it back up differently.

Book A Free Intro Call

GiveDirectly · MIT D-Lab · Ashoka · Solutions Academy · International Coaching Federation (ICF)

WHO IS THIS FOR

The project that never ends

I keep telling myself I'll rest after this project, but there's always another project.

And right now, something is costing you more than it should.

It might not be a crisis. It might just be the quiet accumulation of too many decisions, too little space, too long running on conviction alone.

If any of these situations sound familiar, you're in the right place.

You chose this work on purpose.

The decision you keep circling

I know what I think, but I can't figure out how to move forward without it blowing something up.

When the mission takes everything

I've given so much to this mission. I'm starting to wonder what's left for me.

Holding it together for everyone

I'm good at holding the team together. I just don't know who's holding me.

A bigger role you said yes to

I'm stepping into a bigger role and I'm not sure I'm ready, but I can't say that out loud.

A thought partner

I don't need a therapist. I don't need a consultant. I just need someone outside all of this to think with.

WHAT CHANGES

What actually changes.

Coaching is not therapy. It's not consulting. It doesn't give you packaged answers. What it gives you is access clarity, structure and resources you already have, and haven't been able to reach alone.

Carrying the weight of every decision alone

Knowing something is wrong but not knowing what

Thinking more clearly, and deciding with more confidence

Clarity on what's happening, and what to do next

Leading in a way that's true to you, and to what you're building

Leading sustainably, without abandoning what you came here to do

Running on empty and not letting yourself stop

Leading in ways that don't feel like you

HOW IT WORKS

A partnership, not a programme.

A free 20-minute call

We briefly talk to see if coaching is useful for you right now and if we're a good fit.

Sessions shaped by what you need

Every session is 60 minutes, held online. We start from what you're carrying, we work through it together, and you leave with clarity on what to do next.

You decide your pace

There's no right number of sessions. Some people come once and leave with what they needed, and others stay longer. You set the pace.

Book A Free Intro Call

TESTIMONIALS

What clients say.

"I want to say a big big thank you Mouna. There's a big shift in me. I have no words to explain or know exactly what shifted but I know for sure I feel so much more confident in how I approach things - work and life that am over the moon.

"We planned three sessions but the first two were enough to help me gain real clarity on my career direction.

What I particularly appreciated was how Mouna guided me step by step, helping me clarify my priorities and turn that clarity into a concrete plan.

Her approach is clear and structured, with a real ability to listen and understand my situation, the sessions were efficient and I made significant progress in a short time.

I'd definitely recommend her to anyone looking for clear, practical career guidance."

Maria Bevza
Finance & Fundraising Coordinator
Médecins du Monde Network

France

Jamila Abass
Nonprofit Co-founder & Executive

Morocco

ABOUT ME

I coach leaders working inside complex mission-driven systems.

I work with people doing consequential work who rarely have space to think clearly about what they're carrying.

I started coaching because working for a bigger purpose asks a lot of its people, and rarely gives them space to step back. I know this not as an observer, but as someone who lived it.

As an Insider

For 14 years I worked in international development, social innovation, and nonprofit leadership, across GiveDirectly, MIT D-Lab, Ashoka, and other organisations. Different roles with same realities: donor reporting, board accountability, budget pressure, and the quiet weight of having no one to turn to when you were the one with the questions.

Which means when you describe what you're navigating, I don't need it translated because I've been in that room.

As a Coach

Coaching is personal for me. A few years ago I was navigating the same fog my clients describe; the quiet accumulation of too much, with no one outside the system to think with. I became a coach because I wanted to be the person I needed then and didn't have.

My work is practical and grounded in solution-focused brief coaching; a methodology built around gaining clarity rather than assuming it. My role is to ask the questions that help you access what you already know and haven't been able to reach alone.

Outside of sessions, you'll find me walking Brussels' parks art deco streets or over coffee with my husband and daughter.